Plan B 3.0: Mobilizing to Save Civilization (Substantially Revised)

Plan B 3.0: Mobilizing to Save Civilization (Substantially Revised)

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“How to build a more just world and save the planet.... We should all heed Brown’s advice.”—Bill Clinton In this updated edition of the landmark Plan B, Lester Brown outlines a survival strategy for our early twenty-first-century civilization. The world faces many environmental trends of disruption and decline, including rising temperatures and spreading water shortage. In addition to these looming threats, we face the peaking of oil, annual population growth of 70 million, a widening global economic divide, and a growing list of failing states. The scale and complexity of issues facing our fast-forward world have no precedent. With Plan A, business as usual, we have neglected these issues overly long. In Plan B 3.0, Lester R. Brown warns that the only effective response now is a World War II–type mobilization like that in the United States after the attack on Pearl Harbor.

Product Details

  • Author: Lester R. Brown
  • Publication Date: 2008-01-17
  • Publisher: W.W. Norton & Co.
  • Product Group: Book
  • Manufacturer: W.W. Norton & Co.
  • Binding: Hardcover, 416 pages
  • Package Dimensions:
    • Dimensions: 930L x 650W x 130H
    • Weight: 160
  • List Price: $29.95
  • ISBN: 0393065898
  • ASIN: 0393065898

Customer Reviews

Average Amazon User Rating: Average rating: 4.5 stars

3 stars Good for a biginner - but..... 2009-05-05

Reviewer: J. Audette

I found this informative in a general way, but if you're looking for specific tasks to be accomplished to reach goals, you won't find it here. The book lacks the one thing so many of us are looking for right now - it doesn't answer the question "What can I do?" I don't need another book to make me feel better, I need a good book to help me DO BETTER.

3 stars Very good at outlining threats, way too lean on solutions 2009-03-22

Reviewer: Harvest McCampbell

Lester R. Brown does a very good job of outlining the threats facing all of us today. If you are not up to speed on the fact that most irrigation water for the food we eat comes from fossil aquifers, and that it is being pumped far faster than it replenishes itself, you have got to read this book. He also covers the fact that we (meaning the whole planet) are already at peak agriculture production; however, our population is still booming. World food reserves are nearly completely drained, and more folks are going hungry every year. Meanwhile, continued plowing and deforestation are depleting the top soil, which we need to grow food, and the worlds deserts are growing. It is not a pretty picture, and he lines it all out in detail and with references and documentation. This is stuff we all need to know. It will be affecting us much sooner than you hope.

The problem I have with the Plan B--is that it seems to offer very few suggestions about what you and I can do. The one I have run across, so far, is about eating less animal protein, and while good advice, it is somewhat simplistic. He contends that the grain used to feed animals would feed far more people than the meat which results from animals eating the grain. This is well based in fact, and many of us should eat less animal protein--if for no other reason than our personal health. However, not all animals are fed grain. Pastured, grass fed and finished, and free range animals are healthier for us, and they often convert resources that would not otherwise produce food into something we can eat. Well managed grazers actually improve water and nutrient cycles and top soil; which is not mentioned in Plan B. For more information on beneficial uses of livestock you will have to see the work of Alan Savory (Holistic Management) and Joel Salatin (You Can Farm).

Plan B is rich with pricey solutions (we are talking billions of dollars) that the author, Lester R. Brown, seems to think that our governments are going to fund. Folks, I am not holding my breath. Something about our history, about history in general, leads me to have little faith in any modern government doing anything that makes sense; which is exactly why I wrote "Food Security & Sustainability for the Times Ahead." This little book will show you exactly what you need to do to ensure food security for yourself and your family--in a way that will expand that security to your community, region, and the world. It is all about choices, a simple healthy diet, and getting involved with gardening and the local food movement. The plan outlined in "Food Security & Sustainability" will help you take a small step at a time. The end result, if enough of us start now, is that we will save ourselves and our planet.

Lester Brown can spend his time lobbing governments for billions of dollars. If he can get the money spent, soon enough and in an effective way, it will be a miracle. I am not going to hold my breath for that to happen. I am going to do what I can, right here and now. I hope you will join me. I believe we can save the planet through the choices we each make every day.

5 stars Plan B 4.0 — Mobilizing 2009-01-25

Reviewer: Steven Stoft

The short final Part of Plan B — "The Great Mobilization" — is the key to success. Brown improves it from 1.0 to 2.0 to 3.0, and Plan B 4.0 will be even better. Here's why ...

Read other reviews for great coverage of Part's I and II of Plan B 3.0.
In the Preface Brown says: "The most revealing difference between Plan B 2.0 and Plan B 3.0 is the change of the subtitle from "Rescuing ..." to simply "Mobilizing to Save Civilization." But only the short, final, Part III is about mobilizing. Even so, Brown is right to tell us this is the key. So why does he spend most the book on Parts I and II? He explains this as he talks about mobilization:

. * Young people can be mobilized to conduct educational campaigns (p. 134)
. * The restructuring of the energy economy will be driven by The Realization that the fate of our global civilization may depend not only on doing so, but doing so at wartime speed. (p. 238)
. * Mobilizing to save civilization ... requires an enduring economic restructuring. (p. 279)
. * Mobilizing to save civilization means restructuring the economy. (p. 280)

Brown cannot, by himself, restructure the economy. So in Parts I and II he does what he can to mobilize. He helps people "Realize" the need to mobilize (bullet 2). He encourages young people to conduct educational campaigns based on his books (bullet 1). Parts I and II are information needed to mobilize, but they don't tell us how to mobilize or much about actions to mobilize for (only what goals).

In Plan B 2.0 Brown already glimpsed Plan B 3.0, and called a section of his final chapter "Mobilizing to Save Civilization." Just before he launches into it, he explains the purpose of his book:

. • "The world can restructure the economy quickly if it is convinced of the need to do so. ... The Purpose of this book is to convince more people of this need." (Plan B 2.0, p. 255)

Note that he wisely does not say the purpose of the book is to achieve Plan B, even though that's true. That would lead people to skip crucial steps leading up to Plan B. Plan B is Brown's vision of a better world. But Brown also has a broader vision which I will call Strategy B (for Brown). This strategy runs as follows:

1. Show people the current fate of civilization and the fix — Plan B.
2. "Convince more people" that the world needs to "restructure the economy quickly."
3. Get "young people to mobilize to conduct educational campaigns."
4. Get us to "become politically active." (p. 285)
5. "Restructure taxes and reorder fiscal priorities." (p. 286)
6. Economic restructuring leads to Plan B.

Strategy B is a much bigger deal than Plan B. Plan B is a set of goals, but Strategy B is the way to make Plan B happen. If it doesn't happen it's useless.

"The purpose" of his book is to convince people of the need for Step 5, which makes Plan B happen. This is Brown's big-picture take on Step 5:

. • "The two overriding policy challenges are to restructure taxes and reorder fiscal priorities. Saving civilization means restructuring taxes to get the market to tell the ecological truth. And it means reordering fiscal priorities to get the resources needed for Plan B."

"Economic restructuring" is the key So what does Brown tell us about how it works? This is mostly in one six-page section: "Shifting Taxes and Subsidies." Here are his main points:

. • Tax coal, gasoline, logging, etc. and use the taxes to "lower income taxes."
. • Shift subsidies from fossil fuel, the fishing industry, etc. to wind, solar, biomass, and geothermal power, marine parks, etc.
. • "The most efficient means ... to stabilize atmospheric CO2 levels is a carbon tax." (p.268)
. • We propose a worldwide carbon tax of $240 per ton to be phased in at the rate of $20 per year between 2008 and 2020. (p.268)

Brown wisely does not go for the Environmental Defense or NRDC position of cap and trade but instead proposes a carbon tax. He says: "Although tradable permits are popular in the business community, ... tradable permits are a concept not widely understood by the public, making it more difficult to generate broad public support." (p.271)

I predict Plan B 4.0 will spend more time on the crucial question of economic restructuring. In the final chapter of Plan B 2.0, on mobilizing, Brown admits: "This chapter is frustratingly difficult to write because it is ... about how to mobilize support to do it." (p.252) Then, on the next page, he says "We need economists who can think like ecologists. Unfortunately they are rare." I hope I am one of those rare economists.

I have written a book, Carbonomics: How to Fix the Climate and Charge It to OPEC, aimed precisely at helping Lester Brown and others find economic proposals that make mobilizing easier and more effective. Unlike Brown, I leave out his Parts I and II — that's his job. Mine is to focus on economic restructuring. I support and explain in depth all his major points:

. • Tax carbon. Don't cap and trade.
. • Don't follow the Kyoto path, but switch to a global carbon tax.
. • Shift subsidies from fossil fuel etc. to clean energy and ecology.

There are two keys to my approach that I hope Brown will utilize in Plan B 4.0.

1) The failure of markets to include environmental costs is failure #1, as he says. But there are three more market failures worth correcting.
2) To pass strong policies soon, we need broader support from those who are sympathetic but are not coverts to Plan B. If we wait for everyone to convert, it will be far too late.

Now I must warn you about Point 2. It requires me to address a broad audience — not just the converted. So, like Obama (but without his brilliance) I take a very bi-partisan approach, which you will see as "watered down." But as Brown says, we must be quick. So I say tackle the slow parts — like setting up a carbon tax — without waiting for agreement on the numbers. We can talk about the numbers, but don't let them block our path. Later, when the tax is set up, the need for higher numbers will be more obvious and support for them easier to mobilize.

I also hope that Brown considers the impact on the poor of high carbon taxes used to pay off income taxes. The carbon tax hits the poor hardest and income taxes reductions help them the least. This is why ultra-right conservatives love this proposal — it's very regressive. Al Gore's science advisor, NASA climate scientist James Hansen has a progressive way to do just what Brown wants. That is fully explained and supported by Carbonomics.

In conclusion, Carbonomics develops the fossil-fuel part of Brown's economic restructuring — the key to making Plan B happen. So I hope you'll buy both books. Thanks, if you do. (Google carbonomics and earth policy institute.)

5 stars Please do not buy this book, when it is available free online 2008-12-17

Reviewer: Sharon Faulkner

This book is available at the earth policy institute free of charge for downloading online.

3 stars An Excellent, Comprehensive Analysis... 2008-08-06

Reviewer: D. Benor

Lester R. Brown presents an excellent, comprehensive analysis and discussion of the major ecological and social challenges threatening humanity with the possibility of extinction. These include problems with oil and food supplies; climate change and rising sea levels; water shortages; depletion of natural resources; and warnings about possible tipping points in failing social and economic systems. The most concerning factor is global heating, which could reach a tipping point beyond which it would be impossible to reverse the melting of glaciers and the destruction of life as we know it on our planet.

He proposes numerous solutions for our most serious and urgent challenge, climate change, often measured in the numbers of coal-powered electricity generating facilities that could be eliminated. This is vital to climate control because emissions of carbon dioxide from coal burning facilities is the most serious contributor to global warming on the one hand, and one of the most readily replaceable factor on the other hand.

...in plan B we propose to cut net carbon dioxide emissions 80 perent by 2020. our goal is to prevent the atmospheric Co2 concentration from exceeding 400 ppm, thus limiting the future rise in temperature.

This is an extraordinarily ambitious undertanking. It means, for example, phasing out all coal-fired power plants by 2020 while greatly reducing the sue of oil. This is not a simple matter.

We can, however, make this shift using currently available technologies. The three components of this carbon-cutting effort are halting deforestation while planting trees to sequester carbon, ... raising energy efficiency worldwide, ... and harnessing the earth's renewable sources of energy... Plan B calls for using the most energy-efficient technologies available for lighting, for heating and cooling buildings, and for transportation. It calls for an ambitious exploitation of the earth's solar, wind, and geotheramal energy sources. It means, for example, a wholesale shift to plug-in hybrid cars, running them largely on wind-generated electricity. (p. 67)

The challenges that are threatening to overwhelm the capacities of various countries to deal with the pressing problems of their populations are not being addressed in anything resembling serious or concerted efforts by the wealthier nations. Brown points out that relatively modest investments in enhanced education (sums far smaller than are being spent on arms and military engagements) are key to stabilizing social and political crises around the world. These are potential human time bombs that could escalate into global problems of population migrations which would threaten other nations. With basic education it is possible to achieve birth control, reductions in population growth and reducing the spread of AIDS are achievable goals.

Plan be is shaped by what is needed to save civilization, not by what may currently be considered politically feasible. Plan B does not fit within a particular discipline, sector, or set of assumptions.

Implementing Plan B means undertaking several actions simultaneously, including eradicating poverty, stabilizing population, and restoring the earth's natural systems. (p. 20)

This book is a must read for anyone seriously interested in understanding the global crises that threaten the continuation of life as we know it on our planet, and wanting to contribute to preventing this disaster.

If you are not contributing to the solution, you are a part of the problem. -Anonymous